IJBSI 2024, Vol 4, Issue 2, 12-20, https://doi.org/10.35745/ijbsi2024v04.02.0002 - Published on June 30, 2024
Abstract
In the context of globalization, international trade has become an important driving force for the economic development of all countries. As the world’s largest flower producer and exporter, China’s export of fresh-cut flowers to Japan is also increasing. However, in fierce competition, it is important to understand and improve the growth factors of China’s fresh-cut flower exports to Japan. Using the constant market share (CMS) model, the performance of China’s fresh-cut flowers in the Japanese...