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Analysis of Key Factors for XR Extended Reality Immersive Art Experience
Chi-Hui Lai 1*, Chun-Chih Chen 2 and Shu-Ming Wu 1
1Institute of Cultural and Creative Design, Tung Fang Design University, 82941, Kaohsiung, Taiwan 2Department of Industrial Design, National Kaohsiung Normal University, 82446, Kaohsiung, Taiwan
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Abstract:
We examined the perception and preference of extended reality (XR) immersive art experiences from the exhibition at the National Taiwan Science Education Center between October 2021 and February 2022. Various research methods including a questionnaire survey, expert interviews, on-site observation survey, and triangulation were used to analyze qualitative and quantitative results. Structural Product and Service Solutions Principal Component Analysis (SPSS PCA) was also used to analyze and validate a sample of 219 participants. The findings indicated that the participants’ preference and ranking results were in line with the Teamlab Planets exhibition held at the National Taiwan Science Education Center. The key factors of immersive experience were charm and elegance, artistic and technological innovation, creativity and professionalism, trendy and cool, and eye-catching and exquisite immersion. These results served as a reference and contributed to understanding the current trends in immersive art experience design.
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Keywords: XR extended reality, Immersive art experience, TeamLab Planets, Key factors
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Received:January 26, 2023; Revised:February 15, 2023; Accepted:February 26, 2023; Published:March 30, 2023
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*Corresponding author; e-mail: chihuilai0@gmail.com
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Citation:Lai, C.H., & Chen, C.C., & Wu, S.M.(2023). Analysis of Key Factors for XR Extended Reality Immersive Art Experience. International Journal of Social Sciences and Artistic Innovations, 3(1), 24-36. https://doi.org/10.35745/ijssai2023v03.01.0004
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Copyright: ©
2023
The Author(s). Published with license by IIKII, Singapore. This is an Open Access article distributed under the terms of the Creative Commons Attribution License (CC BY), which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.
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